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Business Grammar 101 – Write well for your customers

There seems to be a horrible lack in good grammar and spelling online. I’ve seen it in websites, emails and social media, but product launch materials are the worst offenders. You may be thinking, ‘What does it matter if my

Posted in business building, copywriting, websites

What is anchor text and why is it important?

Anchor text

Anchor text is part of a link and links are the lifeblood of the Internet. They allow users to click to another source of information they might find interesting. The part of the link that we can see is called

Posted in SEO, websites
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